Pushpa on OTT: Allu Arjun starrer Pushpa: The Rise took the box office by storm, and became the most-watched Indian film in theatres during the Covid-19 pandemic, beating Rohit Shetty’s Sooryavanshi which saw Akshay Kumar in the lead. While the film continues to mint big numbers at the ticket window despite Omicron’s threat, the Sukumar directorial is expected to release on an OTT platform. According to media reports, after enjoying a successful run at the box office, the makers of Pushpa have decided to premiere the film on OTT. An official confirmation regarding the same will soon be issued.
How much does Amazon Prime Video pay for an Indian film?
Amazon Prime Video acquires streaming rights on different terms. There is no definite price for a film. Generally, streaming giants, including Amazon Prime Video, buy a movie’s rights with reference to actors’ association to the film. Big OTT giants may not suit content providers who wish to stream on multiple platforms and even new producers. However, lately, we’ve seen independent and low-budget films making their way to top OTT platforms.
Here’s how much Amazon Prime video has paid for recent films:
How much money does Amazon Prime Video make from a film?
Amazon Prime Video is one of the largest video streaming platforms available right now. It earns revenue through SVOD, TVOD, and the Hybrid model. For Indian films, mostly South Indian ones, Amazon Prime Video has become a go-to streaming giant. From The Great Indian Kitchen to Mahanati, we have seen many acclaimed films premiering on Amazon Prime Video.
How much did Amazon Prime Video for Pushpa movie?
Pushpa: The Rise Part I will soon start streaming on Amazon Prime Video. During the pandemic, movie-goers have very well adapted to OTT culture, and the digital release of Pushpa will surely benefit the makers.
Pushpa movie collection so far
Despite a number of major states shutting down theatres over concerns of the new Omicron variant, the Hindi version of Pushpa raked in Rs 2,25 cr on Wednesday, taking the overall Pushpa (Hindi) collection to Rs 70.44 cr.
“#Pushpa is displaying strong legs at the #BO… Much like #Sooryavanshi, a big chunk of biz is coming from #Maharashtra and #Gujarat… [Week 3] Fri 3.50 cr, Sat 6.10 cr, Sun 6.25 cr, Mon 2.75 cr, Tue 2.50 cr, Wed 2.25 cr. Total: ₹ 70.44 cr. #India biz. #PushpaHindi” tweeted film critic Taran Aadarsh.