Dubai: Kunafa chocolates became a sensation on social media

These days, a simple Cadbury chocolate bar just doesn’t cut it. We crave extravagance in everything—from how we travel to what we eat. There’s a growing appreciation for added luxury and uniqueness, and Dubai- viral kunafa chocolates perfectly capture this love for indulgence. Inspired by the classic Middle Eastern dessert of Dubai , kunafa chocolates have emerged as the surprise culinary sensation of 2024.

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Kunafa, a traditional Middle Eastern dessert, took on a new form as chocolate , where a luxury chocolate brand fused the crunchy texture of kunafa with creamy fillings to create something innovative. In 2021, Sarah Hamouda founded Fix Dessert Chocolatier, offering a range of chocolate delicacies and pastries that quickly captivated customers. Today, it has grown into a global sensation.

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The Irresistible Fusion

The contrast between the crunchy kunafa strands and the creamy pistachio filling added with a bite of chocolate created a texture and flavour combination that quickly became irresistible to food enthusiasts and influencers alike. Social media played a pivotal role in amplifying the buzz. Food bloggers and dessert lovers from around the world were drawn to their novelty, fuelling demand far beyond Arab Emirath’s borders.

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